Gun control has largely been a top down effort. Michael Bloomberg’s latest announcement that he will spend another $50 million to push gun control – 2.5 timesthe amount spent by the NRA annually on political activities – is all too typical. Last year, gun control groups, largely due to Bloomberg’s money, outspent gun rights groups by about 7.4 to 1 on TV advertising.
Despite his money, mayors belonging to Bloomberg’s Mayors Against Illegal Guns represent only about 2.5 percent of America’s cities and towns (885 out of over 35,000) and most of these members represent very small towns.
Since December, Bloomberg has merged with Moms Demand Action for Gun Sense, but despite frequent prominent media appearances and Bloomberg’s funding, as of today, Moms Demand Action has 18 thousand followers on Twitter. No membership information is available and if you want to donate to their cause you are told to write the check to Bloomberg’s Mayors organization.
By contrast, the NRA has over 5 million members, with 219,000 Twitter followers.